Wednesday, December 14, 2016

A Guide To The Different Kinds Of Sales Leads

If there’s one golden item high up on the wish list of sales people, it’s the ability to have qualified leads. A lot of sales people have been victimized by circumstances that have had them engage potential clients, only to find out that they couldn’t close. It has become an unfortunate waste of time.

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Three elements need to be present to know that a lead is a solid one: need, urgency, and money. This is the basis for the following guide explaining the types of leads.

Lead type 1: If the client has none of the elements, then there is no hope for any form of business to take place. Moving on from such clients is easy.

Lead type 2: If a client proves to have only one of these, then the lead becomes one which you can hold on to, but not to the point that you forego other leads which may be promising. Follow up on the client from time to time as you engage other leads.

Lead type 3: If a client has two of these elements present, then you can consider this as an excellent opportunity. Here it would be wise to spend on treating a client out to a special dinner or maybe even a freebie. It is already worth forging a good relationship with the client.

Lead type 4: If a client shows that he has all elements present, then this is where you go all out on engaging him. Chances are, he is already talking with your competitor, and so it is important that you engage well.

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Follow this guide, and you’ll be spending time wisely in every sales opportunity.

The Lupient Automotive Group is a firm based in Minnesota. It is led by its president Jeff Lupient, whose skills in different sales roles have given him a lot of success in his career. For more information, follow this Twitter account.

Wednesday, November 16, 2016

The Daily Checklist Of a Successful Sales Representative

The motivated sales representative finds ways to improve over time, and often the most successful ones are able to hit their targets by going through a methodical checklist of daily tasks.

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Normally, a calendar app is a requirement nowadays, the contents of which the sales person should know like the back of his hand, at least as far as the next seven days of booked meetings and deadlines. Once this has been integrated into the routine, the foreseeing sales person looks at his text messages and emails the moment he wakes up, for unexpected information.

The texts and the emails influence the day’s flow of work, and depending on the actionable items there, some aspects of the day can be altered, or rescheduled if necessary.

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Next, the salesperson has to check the phone calls he received at his office. Usually, this is documented by his team’s secretary. Normally, the number of incoming calls from clients cannot be controlled, but all of them expect to be called back just the same.

Once the salesperson is at his desk, he should prioritize the actionable items that can be accomplished in the office. He can follow up on clients or make outgoing phone calls to set appointments. Here, he can also make his proposals and write his letters.

The daily checklist may vary from one salesman to the next, but consistent across the board is that the list is written, driven, and accomplished with common sense.

The Lupient Automotive Group is a firm based in Minnesota. It is headed by its president, Jeff Lupient, who has honed his skills by immersing in different sales roles. For more information about his work, follow this Twitter page.

Wednesday, September 21, 2016

The Importance Of Customer Retention In Business Success

Any company’s marketing department strives and deploys resources to increase market share. While this can be an effective tool of ensuring business survival, an even more important undertaking is taking care of old customers and inspiring loyalty among the new ones.

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Customer retention should be every business’s priority because of its contribution to not just the company’s survival, but also to its sustainability and success.

Several marketing studies have shown that attracting new clients is five times as costly retaining old ones. A two percent rise in customer retention impacts the business the same way as decreasing costs by ten percent. And a five percent increase in customer retention can raise profits by as much as 125 percent.

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 Image source: airlinequality.com

The major reasons that customers leave a brand are their perceived indifference towards the brand and poor customer service.

Consistent and engaging customer service must therefore be implemented across all platforms and channels. Giving clients the royal treatment as they avail of products or services is imperative. Additionally, as many customer service outlets as possible should be activated to provide the clients a venue to raise their concerns and receive help.

Incentives for long-time customers can also go a long way in sending these clients the message that they are valued.

The extensive experience of Jeff Lupient in various automotive dealership companies and academies has provided him sufficient knowledge in giving top-notch service and developing lasting customer relationships. Visit this LinkedIn profile to learn more about his line of work.

Tuesday, August 23, 2016

The Unique Rewards Of Hands-On Management

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A good leader has an accurate grasp of what goes on at the frontline of a cutthroat business environment, where fierce competitors vie for the biggest share of the market. The best way to achieve this awareness is to be right in the thick of the action through hands-on management.

Direct supervision of any business puts you in the best position to ensure that things are in order. The view from the top may be breathtaking, but seeing things at the lowest level shows problematic aspects that are actionable.

Having the willingness to get your hands dirty, so to speak, not only gives you full exposure to what transpires in the workplace. It also provides you with the proximity to what goes on in your industry from the ground and the frontline. Here the rewards may be small, but they come in much faster, as transactional cycles are much shorter.

When a top decision-maker goes down to the ground, this eliminates the need for cumbersome reporting that has to rise to the chain of command, saving time. Decisions will have to be made and sometimes they need to be made quickly. Furthermore, hands-on engagements give the best view to expanding existing business and to make quality decisions based on the most relevant information.

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A leader who aspires to inspire work ethic can do this best by showing his team how it’s done. This is probably the best way to earn respect. If you tell someone to do something, show that you can do it yourself, and they will naturally follow your lead.

The Lupient Automotive Group is a firm based in Minnesota. It is headed by its president and CEO, Jeff Lupient, a hands-on manager who uses his knowledge of the industry and years of experience to provide top-notch service and cultivate long-lasting customer relationships. For more business and management articles, follow this Twitter account.